As lead web designer I was tasked with creating a new website, with engaging features, subscription based video features, and as well as incorporating the new digital brand and giving the digital properties a distinct look and feel.

To achieve this I -

• Designed video features and promotional UI elements for both users and paying subscribers.
• Created final visual designs to bring the website in line with web accessibility standards, incorporate the client’s new digital branding and convey a modern custom look.
• Designed engaging and custom features such as a match centre, where the client could live blog match details with social media incorporated.
• Presented visuals and UX processes to internal and external stakeholders to walk them through design thinking, approach and benefits to them and their users.
• Collaborated with engineers, handing over designs in Zeplin with requirements, style guides, and UI kits, as well as being on hand for advice, design reviews, and design sign off.

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